Calvin Theological Seminary
Full stack integration system connecting Craft CMS, Monday.com, Salesforce, and Mailchimp for streamlined event management and automated user workflows
Overview
Developed a comprehensive integration system for Calvin Theological Seminary that connects multiple platforms to streamline event management and automate user workflows.
Key Features
Platform Integration
- Craft CMS Integration: Built seamless connections between Craft CMS and Monday.com for data syncing and tracking
- Salesforce Integration: Automated user data flow between platforms
- Mailchimp Integration: Implemented user tagging system to enable targeted drip campaigns
Automation & Workflows
- Automated User Workflows: When an event registration occurs, users are automatically added to all relevant platforms and channels
- Event Management: Streamlined the entire event registration and management process
User Experience
- Custom User Dashboard: Created a post-event access portal where users can access resources and manage their event participation
Development & Deployment
- CI/CD Pipeline: Configured complete CI/CD deployment process for both development and production environments
- Environment Management: Set up proper staging and production workflows
Impact
This integration system transformed how Calvin Theological Seminary manages events and interacts with registrants. By automating the entire workflow from registration to post-event communication, the system eliminated hours of manual data entry and reduced the potential for human error.
The automated platform integration means that when someone registers for an event, they’re instantly added to all relevant systems—no manual copying of data between platforms. This not only saves staff time but ensures data consistency across all systems. The custom user dashboard provides registrants with easy access to event resources and information, improving their overall experience and engagement.
The implementation of targeted Mailchimp drip campaigns, powered by automatic user tagging, has significantly improved communication effectiveness. Event organizers can now send relevant, timely messages to specific groups without manual list management. The CI/CD pipeline ensures that updates and improvements can be deployed quickly and safely, maintaining system reliability while enabling continuous improvement.